Category Archives: Guest Blog Contributor

Guest Vlog: Leah Fellows Asks “Is Your OSC Program On Track?”

Guest Vlog: Leah Fellows Asks “Is Your OSC Program On Track?”

Posted on August 1, 2022 by Kimberly Mackey • 0 Comments

We are pleased to offer something we haven’t done in a while on our blog–a guest vlogger. Please welcome Leah Fellows, with Blue Gypsy, Inc.

New Homes Solutions’ Guest Vlog welcomes Leah Fellows with Blue Gypsy, Inc. Leah breaks down everything you need to know to answer the question, “Is your OSC program on track with the current market conditions?” She walks us through 7 different types of assessments you need to make informed decisions about the health of your program. Those assessments include:

1. 360 Degree Assessment
2. Website Analysis
3. Digital Tools Assessment (texting, chat, video email, chat bots, and interactive floor plans, etc.)
4. CRM Evaluation
5. Metrics Analysis
6. Competitive Analysis
7. Comprehensive 45-day Mystery Shop.

To learn more visit: https://bluegypsyinc.com

And, be sure to read Leah’s article, “How to Implement and Audit an OSC Program”

BE SURE TO JOIN LEAH FELLOWS AND KIMBERLY MACKEY LIVE, WHEN WE JOIN ROLAND NAIRNSEY AT THE NEW HOME SALES + TROPICAL SALES RETREAT ON NOVEMBER 2-4, IN GORGEOUS CLEARWATER, FL.

Click the pic below to learn more and get a $50 Discount when you put the coupon code: KimberlyMackey

New Home Sales Plus Tropical Retreat

Share and Enjoy !

Filed Under: Consulting, Guest Blog Contributor, Sales, Sales Management
Head-to-Head: Creating the ULTIMATE Online Sales/On-site Sales TEAM with Mike Lyon

Head-to-Head: Creating the ULTIMATE Online Sales/On-site Sales TEAM with Mike Lyon

Posted on August 12, 2021 by Kimberly Mackey • 0 Comments

(If you wouild like to read the discussion between Kimberly and Mike, the video transcription is at the bottom of the page.) On August 10, 2021, the one and only Mike Lyon, from Do You Convert stopped by as Kimberly Mackey’s guest on Head-to-Head. The mission: “CREATING THE ULTIMATE Online Sales Counselor (OSC)/ON-SITE Sales TEAM.… Continue Reading

Filed Under: Builder Sales, Coaching, Guest Blog Contributor, Leadership, Sales Management
2020 Vision: It’s a Game Changer Webinar Series Continues with 2021 Planning, Budgeting, and Goal Setting

2020 Vision: It’s a Game Changer Webinar Series Continues with 2021 Planning, Budgeting, and Goal Setting

Posted on October 27, 2020 by Kimberly Mackey • 0 Comments

*This webinar was recorded live on November 13, 2020 at 2 PM ET. Please join us for our next webinar on December 11, 2020 at 2 PM ET, when we will take a deep dive into the long awaited Lasso 2021 predictions for Marketing, Sales and the Overall Industry/Economic Outlook. Find out what’s hot and… Continue Reading

Filed Under: Builder Marketing, Builder Sales, COVID-19, Guest Blog Contributor, New Homes Marketing, Sales, Sales Management, WEBINARS
Three Quick Tips Every Onsite Salesperson Can Learn From OSCs

Three Quick Tips Every Onsite Salesperson Can Learn From OSCs

Posted on August 12, 2020 by Leah Fellows • 0 Comments

Let’s welcome, Leah Fellows, from Blue Gypsy, Inc. (be sure to put those earbuds in, so you can watch this helpful short video): Leah’s 3 main tips: Sharpen your listening skills so you can ask buyers plenty of deep questions Know your website so you can direct buyers around it Follow up multiple times and… Continue Reading

Filed Under: Builder Sales, Guest Blog Contributor, Sales
WEBINAR: 2020 Vision-It’s a Game Changer–Marketing ROI for the C-Suite

WEBINAR: 2020 Vision-It’s a Game Changer–Marketing ROI for the C-Suite

Posted on July 16, 2020 by Kimberly Mackey • 0 Comments

Register now for our new joint Denim Marketing / New Homes Solutions monthly webinar series, “2020 Vision–It’s a Game Changer!” The schedule is the 2nd Friday of each month in 2020.  Our next webinar will be on August 14, 2020, at 2 PM where the topic will be, “Stop Majoring in the Minors, Focus on What Matters.” Whether you… Continue Reading

Filed Under: Builder Marketing, Guest Blog Contributor, Marketing, Sales Management, WEBINARS
5 Steps to Build Your Brand With Guest Vlogger Mollie Elkman of Group Two

5 Steps to Build Your Brand With Guest Vlogger Mollie Elkman of Group Two

Posted on July 8, 2020 by Mollie Elkman • 0 Comments

Here are 3 takeaways of today’s special guest’s topic: The 5 exercises to help you pinpoint your message A brand is a voice and a character that connects with people Showcase how you are different from your competition by researching the messages that are already out there Video transcription: Hi everyone, thank you for joining… Continue Reading

Filed Under: Guest Blog Contributor, Marketing
How Do You Motivate the Motivators? Pass It On Quarantine Advice.

How Do You Motivate the Motivators? Pass It On Quarantine Advice.

Posted on May 29, 2020 by Kimberly Mackey • 0 Comments

If you are like me, you are starting to miss your friends and colleagues, and are a bit ZOOMED out. Well, I decided to do something about that, so I reached out to a group of my friends and colleagues who are thought leaders in the home building industry. I asked them to share a… Continue Reading

Filed Under: COVID-19, General, Guest Blog Contributor
Google Loves YouTube–Here’s Why and How. Guest Vlog with Jim Schaefer.

Google Loves YouTube–Here’s Why and How. Guest Vlog with Jim Schaefer.

Posted on March 25, 2020 by Jim Schaefer • 0 Comments

Dictionary.com defines Search-engine optimization (SEO) as the methods used to boost the ranking or frequency of a website in results returned by a search engine, in an effort to maximize user traffic to the site. Three takeaways from todays video: “Optimize” your website pages to maximize your Google ranking Use key words/phrases at least 3… Continue Reading

Filed Under: Builder Marketing, Guest Blog Contributor, Marketing, New Homes Marketing
Mike Lyon Interview: Live from the International Builders Show

Mike Lyon Interview: Live from the International Builders Show

Posted on January 28, 2020 by Mike Lyon • 0 Comments

  Mike Lyon, the online lead generation expert from DoYouConvert.com, spoke with Kimberly Mackey at IBS 2020 to discuss what’s trending in builder sales this year. Here’s what the duo chatted about in the energetic hallway: The education at IBS is from the best of the best Builders are strengthening their sales teams with coaching… Continue Reading

Filed Under: As Seen At Builders Show 2020, Guest Blog Contributor
How Do Your Sales Skills Measure Up? Guest Vlog with Leah Turner from Melinda Brody & Company

How Do Your Sales Skills Measure Up? Guest Vlog with Leah Turner from Melinda Brody & Company

Posted on December 17, 2019 by Leah Turner • 0 Comments

TRANSCRIPTION: The results are in of the 2018 benchmark study! Hi there, I’m Leah Turner, Sales Coach, and Trainer with Belinda Brody and Company. Every year we put together a benchmark study that we share with our clients. What we do is we take all the data from the year and compile it to come… Continue Reading

Filed Under: Builder Sales, Guest Blog Contributor, Sales Management
Using LinkedIn to Grow Your Sales with Guest Vlogger, Adam Van Bavel of O’Neil Interactive

Using LinkedIn to Grow Your Sales with Guest Vlogger, Adam Van Bavel of O’Neil Interactive

Posted on November 27, 2019 by Adam Van Bavel • 0 Comments

Grab those earbuds and click the video above to take you to the full playlist.  The following transcript is from the abridged version of this video, not the full playlist. The information provided by Adam was so good, we decided to offer it as a full training session, broken down into 2 videos for your… Continue Reading

Filed Under: Builder Sales, Guest Blog Contributor, Marketing, Sales
The Secrets to Converting Leads Who Aren’t Ready to Buy Today–Spencer Powell, from Builder Funnel Radio is our Guest Vlogger

The Secrets to Converting Leads Who Aren’t Ready to Buy Today–Spencer Powell, from Builder Funnel Radio is our Guest Vlogger

Posted on October 30, 2019 by Spencer Powell • 0 Comments

  Most builders I talk to have the same complaint and that is there are not enough leads that are ready to buy today. I’m going to show you how to solve that problem, but in order to do that, we have to go back in time a little bit. The best time to build… Continue Reading

Filed Under: Builder Marketing, Guest Blog Contributor, New Homes Marketing, Sales
Guest Vlogger: John Palumbo on Unlocking Your Personal Charisma

Guest Vlogger: John Palumbo on Unlocking Your Personal Charisma

Posted on September 17, 2019 by John Palumbo • 0 Comments

TRANSCRIPT: This week I am going to share some insights with you on charisma, and what you can do to unlock your personal charisma. You know, that state of mind – that attitude, if you would – that helps you influence and persuade people. That’s really what charisma is about; Your ability to influence and… Continue Reading

Filed Under: Guest Blog Contributor, Marketing, Sales
Understanding Buyer Motivations in the Active Adult Lifestyle Demographic

Understanding Buyer Motivations in the Active Adult Lifestyle Demographic

Posted on August 21, 2019 by Ben Keal • 0 Comments

TRANSCRIPT (Note: This is a PowerPoint presentation with audio and is understood best when viewed in the video format above): Hello, my name is Ben Keal, and I am the Director of Sales and Operations for PCR. PCR is also known as PrivateCommunities.com. We have been around since 1996 helping generate real estate leads and… Continue Reading

Filed Under: As Seen at IBS75, Builder Marketing, Builder Sales, Guest Blog Contributor
Effortless Follow-up with Anya Chrisanthon

Effortless Follow-up with Anya Chrisanthon

Posted on July 22, 2019 by Anya Chrisanthon • 0 Comments

TRANSCRIPTION: Riches are in the follow-up. Follow-up is really what separates professionals from wannabes. So, here are three things that you need to know about follow up. Number one, it must be automated. If you don’t have a system in place, no matter how disciplined you are, it’s very difficult to keep it up long… Continue Reading

Filed Under: Builder Sales, Guest Blog Contributor, Realtors and Builders, Sales
As Seen at IBS75: Meredith Oliver Presents, “Fact or Fiction: Digital Marketing Myths Busted”

As Seen at IBS75: Meredith Oliver Presents, “Fact or Fiction: Digital Marketing Myths Busted”

Posted on June 18, 2019 by Meredith Oliver • 0 Comments

In this video, Guest Vlogger, Meredith Oliver, “busts” Myth #1 wide open: Websites can be beautiful or functional but they can’t be both. Hey there Kimberly, Meredith here. Thank you so much for the opportunity to contribute to your blog. I really appreciate the invitation, and I’m happy to do it. You’ve been so gracious… Continue Reading

Filed Under: As Seen at IBS75, Builder Marketing, Guest Blog Contributor, Marketing
As Seen at IBS75: When Doing Follow-up, should you call, text, or email?

As Seen at IBS75: When Doing Follow-up, should you call, text, or email?

Posted on May 21, 2019 by Carol Morgan • 0 Comments

TRANSCRIPTION:  Hey, I’m Carol Morgan coming to you from Denim Marketing as part of Kimberly Mackey’s IBS 75th Anniversary Special, and I’m here to talk to you about Netiquette. The class I presented at IBS was Netiquette 3.0. Netiquette is where etiquette meets the internet. You all know etiquette used to be kind of easy;… Continue Reading

Filed Under: As Seen at IBS75, Guest Blog Contributor, Realtors and Builders, Sales
As Seen at IBS75: Text Vs Email: Chat Bots For the Win

As Seen at IBS75: Text Vs Email: Chat Bots For the Win

Posted on April 23, 2019 by Chris Hartley • 0 Comments

*Note: Special thanks to our Guest VLOGGERS today from Trendmaker Homes in Dallas.  While we provide this transcription for your convenience, we sincerely hope you will watch this video because it truly is a game-changer! Hi, my name is Chris Hartley, and I’m Ingrid Prince, and we’re with Trendmaker Homes in Dallas Fort-Worth. The purpose… Continue Reading

Filed Under: As Seen at IBS75, Builder Marketing, Builder Sales, Guest Blog Contributor, New Homes Marketing
Mystery Solved: Social Media That Drives Walk-in Traffic

Mystery Solved: Social Media That Drives Walk-in Traffic

Posted on March 25, 2019 by Kevin Oakley • 0 Comments

Hey everybody, Kevin Oakley from DoYouConvert.com here thanks to Kimberly Mackey and New Homes Solutions Consulting to talk to you about my session at the Builder Show that I gave at Sales Central called Mystery Solved: Social Media That Drives Walk-In Traffic. Here we go! We only have a few minutes to cover a lot.… Continue Reading

Filed Under: Builder Marketing, Guest Blog Contributor, Marketing, New Homes Marketing
Professional Associations Foster Networking, Personal Relationships and Successful Companies

Professional Associations Foster Networking, Personal Relationships and Successful Companies

Posted on December 5, 2018 by Brian Swartzwelder • 0 Comments

Our builders’ associations are the very best resource for networking, growing our business and establishing personal relationships within the professional building community. Through these organizations, industry experts and specialists create, share and maintain core values that result in the best possible results for your business growth and community success. Through perseverance, networking, personal relationships and… Continue Reading

Filed Under: Builder Marketing, Guest Blog Contributor, Marketing, New Homes Marketing

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