View the 10/20/20 full email from the Florida Home Builders Association here. “During the Florida Home Builders Association Board of Directors’ meeting on Friday, Oct. 9, Kimberly Mackey was named as the 2020 recipient of John P. Hall Lifetime Achievement Award by the Sales and Marketing Council of the Florida Home Builders Association. This award… Continue Reading
2020 Vision: It’s a Game Changer Webinar Series Continues with 2021 Planning, Budgeting, and Goal Setting
*This webinar was recorded live on November 13, 2020 at 2 PM ET. Please join us for our next webinar on December 11, 2020 at 2 PM ET, when we will take a deep dive into the long awaited Lasso 2021 predictions for Marketing, Sales and the Overall Industry/Economic Outlook. Find out what’s hot and… Continue Reading
2020 Vision Webinar: It’s a Game Changer–It’s A Party!
*THIS WEBINAR WAS RECORDED LIVE ON OCTOBER 9, 2020. You are not going to want to miss out on this month’s installment of the 2020 Vision Webinar: It’s a Game Changer–It’s a Party! Along with industry experts and head coaches Carol Morgan, founder and president of Denim Marketing and Kimberly Mackey, founder and sales and marketing management consultant… Continue Reading
Webinar: 2020 Vision: Online Homebuyer Mystery Shop Revealed
CLICK HERE TO REGISTER FOR OUR UPCOMING WEBINARS RECORDED LIVE on Friday, September 11 at 2 p.m. ET for 2020 Vision: It’s a Game Changer. This month, our webinar series takes a deep dive into the results of the 2020 Online Homebuyer Mystery Shop conducted by Denim Marketing, Melinda Brody & Company, and Blue Gypsy,… Continue Reading
Three Quick Tips Every Onsite Salesperson Can Learn From OSCs
Let’s welcome, Leah Fellows, from Blue Gypsy, Inc. (be sure to put those earbuds in, so you can watch this helpful short video): Leah’s 3 main tips: Sharpen your listening skills so you can ask buyers plenty of deep questions Know your website so you can direct buyers around it Follow up multiple times and… Continue Reading
2020 Vision Webinar: Stop Majoring in the Minors and Focus on What Matters
Do you ever feel like all you do is react? Let’s talk about proactive sales and marketing! On Friday, August 14, 2020 at 2 p.m. ET, we recorded WEBINAR: 2020 Vision – It’s a Game Changer–Stop Majoring in the Minors, Focus on What Matters. If you missed it, or you just want to go back… Continue Reading
WEBINAR: 2020 Vision-It’s a Game Changer–Marketing ROI for the C-Suite
Register now for our new joint Denim Marketing / New Homes Solutions monthly webinar series, “2020 Vision–It’s a Game Changer!” The schedule is the 2nd Friday of each month in 2020. Our next webinar will be on August 14, 2020, at 2 PM where the topic will be, “Stop Majoring in the Minors, Focus on What Matters.” Whether you… Continue Reading
5 Steps to Build Your Brand With Guest Vlogger Mollie Elkman of Group Two
Here are 3 takeaways of today’s special guest’s topic: The 5 exercises to help you pinpoint your message A brand is a voice and a character that connects with people Showcase how you are different from your competition by researching the messages that are already out there Video transcription: Hi everyone, thank you for joining… Continue Reading
NEW WEBINAR SERIES: 2020 Vision–It’s a Game Changer
*Our first webinar of this series was recorded live on June 12, 2020 at 2 PM ET. Mark your calendar, and be sure to register for our next webinar on July 10, 2020. REGISTER HERE FOR THE SERIES OR A SINGLE WEBINAR It isn’t just the rules that have changed; we are playing a completely… Continue Reading
How Do You Motivate the Motivators? Pass It On Quarantine Advice.
If you are like me, you are starting to miss your friends and colleagues, and are a bit ZOOMED out. Well, I decided to do something about that, so I reached out to a group of my friends and colleagues who are thought leaders in the home building industry. I asked them to share a… Continue Reading
Free Webinar: Improving Realtor® Relationships for the Long Haul
This week, we are back with an eighth webinar in a series designed to help sales and marketing teams in the new home industry improve their co-op Realtor relationships during this uncharted crisis. This webinar was recorded live on May 15, 2020, at 1 p.m. EDT. As part of our webinar series, “Selling in a… Continue Reading
Free Webinar – Part 7: Selling in a Time of Uncertainty Series – Inspiration and Spring Cleanup
This webinar was recorded live on FRIDAY, MAY 1, 2020 at 1:00 PM EDT/10:00 AM PDT The next one will be on May 15th. You can use the link below to register for it. CLICK HERE TO REGISTER NOW May Day, May Day – No our ship is not sinking, we are hosting our next… Continue Reading
FREE WEBINAR Part 6: Selling in a Time of Uncertainty-Pave the Road to Recovery
This webinar was recorded live FRIDAY, APRIL 24, 2020 at 1 PM EDT/10 AM PDT CLICK HERE TO REGISTER FOR THE UPCOMING WEBINAR ON FRIDAY, MAY 1st This week we are back with Part 6 of our webinar series: “Selling in a Time of Uncertainty: Pave a Road To Recovery.” We are going to… Continue Reading
FREE WEBINAR Part 5: Selling in a Time of Uncertainty-Energy, Optimism, Action
Join us next Friday, April 24, 2020, at 1:00 PM EDT/10:00 AM PDT, when our special guest will be Melissa Morman, Client Experience Officer of Builders Digital Experience (BDX). REGISTER HERE FOR NEXT FRIDAY’S WEBINAR Until then, please enjoy the recording of the April 17, 2020 webinar. On April 24, 2020, we continue our journey… Continue Reading
FREE WEBINAR Part 4: Selling in a Time of Uncertainty-Chart Your Course
This webinar was recorded live on FRIDAY, APRIL 10, 2020 at 1:00 PM EDT/10:00 AM PDT Last week, our audience asked us about managing the here and now. The focus was more on getting it right and getting it right for NOW. So, we have prepared a whole new session for you. We are bringing… Continue Reading
FREE WEBINAR Part 3: Selling in a Time of Uncertainty-Is This Our ‘New Normal?’
WEBINAR RECORDED LIVE ON FRIDAY, APRIL 3, 2020 at 1:00 PM EDT/10:00 AM PDT With those goals in mind, our topics this week are: Keeping your branding and messaging on point while still encouraging interaction on your social channels Ideas to help rebuild or support your community during the crisis Managing the virtual appointment setting… Continue Reading
Google Loves YouTube–Here’s Why and How. Guest Vlog with Jim Schaefer.
Dictionary.com defines Search-engine optimization (SEO) as the methods used to boost the ranking or frequency of a website in results returned by a search engine, in an effort to maximize user traffic to the site. Three takeaways from todays video: “Optimize” your website pages to maximize your Google ranking Use key words/phrases at least 3… Continue Reading
FREE WEBINAR Part 2: Selling in a Time of Uncertainty-Ramping up in a Time of Uncertainty
When: Mar 27, 2020, 01:00 PM Eastern Time (US and Canada) REGISTER HERE FOR THIS WEBINAR (After registering, you will receive a confirmation email containing information about joining the webinar.) With the constantly changing landscape and different protocols from state to state, it’s important that we stay calm, safe, and healthy while still doing what… Continue Reading
COVID-19: Simple Steps Every Builder and On-site Salesperson Can Do Right Now
In summary: Telephone calls and video messages keep the public informed yet allow you to remain personal Relay the measures you are taking to minimize transmission Have a sense of humor Video transcription: Hi everyone, Kimberly Mackey here with New Homes Solutions. I know that SOLUTIONS is normally brought to you twice a month, but… Continue Reading
Parade of Homes Traffic. You Can Connect.
Three main takeaways from today’s topic and challenge: Think of “looky-loos” as opportunities and not as time wasters Connect with “looky-loos” by asking questions not about homebuying They will remember your geniune interest when they are actually ready to buy Hi everyone, Kimberly Mackey here with New Homes Solutions. Normally, our program for SOLUTIONS is… Continue Reading