Head-to-Head: Resilience and Results–Building Success Against All Odds

Head-to-Head: Resilience and Results–Building Success Against All Odds

In this empowering Head-to-Head event, Kimberly Mackey engages in a candid discussion with Magda Esola on the theme of resilience and results. Together, they unpack the challenges faced in the homebuilding industry and how a mindset of determination and adaptability can transform obstacles into opportunities.

Key Insights You Can’t Miss:

The Power of a Resilient Mindset Magda dives into her personal and professional journey, highlighting the importance of resilience. She emphasizes that setbacks are inevitable, but how you respond to them defines your trajectory. Her story illustrates how perseverance fuels success, even in the face of industry downturns or unexpected challenges.

Building a High-Performing Team One of the standout moments in the discussion is Magda’s framework for fostering resilience within a team. She shares actionable strategies for cultivating a supportive environment where team members feel empowered to learn from failures and push boundaries.

The Role of Emotional Intelligence (EQ) Both Kimberly and Magda stress EQ’s critical role in achieving results. Magda provides examples of how understanding and managing emotions—yours and those of your clients and colleagues—can lead to more effective communication, stronger relationships, and, ultimately, better outcomes.

Sales Strategies for Unpredictable Markets In a particularly insightful segment, Magda discusses adapting sales strategies in response to market fluctuations. From leveraging data to refining the customer journey, she provides concrete steps to stay ahead of the curve, ensuring your sales process remains efficient and impactful.

Lessons from the Field The event is rich with real-world anecdotes as Magda shares lessons from her experience in both booming and challenging markets. These stories illustrate how innovative thinking and a proactive approach can drive results, even in the most competitive environments.

Why You Should Listen: This Head-to-Head is more than a discussion—it’s a toolkit for success. Whether navigating a tough market, managing a sales team, or looking to boost your personal performance, this conversation is packed with insights you can apply immediately. Magda’s wisdom and Kimberly’s sharp industry perspective create an engaging and educational experience. Catch the full recording to dive deeper into the actionable strategies and inspiring stories to help you build resilience and achieve your goals.

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Sales and Mareting Power Hour: How the NAR Settlement Impacts You

Sales and Mareting Power Hour: How the NAR Settlement Impacts You

The recent National Association of Realtors (NAR) ruling has introduced significant changes to the real estate landscape, and home builders must be proactive in understanding how to adjust. In this edition of The Sales and Marketing Power Hour, hosts Kimberly Mackey from New Homes Solutions and Carol Morgan from Denim Marketing shared their expertise onContinue Reading

Head-to-Head: What Is Your Sales Super Power?

Head-to-Head: What Is Your Sales Super Power?

Unlock Your Sales Superpowers: A Game-Changing Conversation with Kimberly Mackey and Corey Charles. Are you ready to transform your perceived weaknesses into your greatest sales strengths? In this eye-opening discussion, industry veterans Kimberly Mackey and Corey Charles dive deep into the concept of “Sales Superpowers” and how to harness them for success. Why You Can’tContinue Reading

Sales and Marketing Power Hour: How to Stop Your Leaky Sales Funnel

Sales and Marketing Power Hour: How to Stop Your Leaky Sales Funnel

In this jam-packed episode of the Sales and Marketing Power Hour hosted by Carol Morgan from Denim Marketing and Kimberly Mackey from New Homes Solutions Consulting, we tackled one of the most pressing challenges in the homebuilding industry—plugging the leaks in your sales funnel. With expert insights from Spencer Powell from Builder Funnel, Kelly FinkContinue Reading

Head-to-Head with Ryan Taft: Are Your Buyer’s Stories Popcorn Worthy?

Head-to-Head with Ryan Taft: Are Your Buyer’s Stories Popcorn Worthy?

In the latest Head-to-Head event, Kimberly Mackey of New Homes Solutions Consulting and Ryan Taft from Shore Consulting ask, “Are Your Buyer’s Stories Popcorn Worthy?” This engaging discussion, anchored in Ryan Taft’s book “Story Getter” and the Storybrand concept, underscores the transformative power of storytelling in sales, particularly within the homebuilding industry. The Importance ofContinue Reading

Sales and Marketing Power Hour Crossover Event: Sales or Marketing Whose Job Is It Anyway? (Part 2)

Sales and Marketing Power Hour Crossover Event: Sales or Marketing Whose Job Is It Anyway? (Part 2)

Buckle up because we’re diving into some game-changing insights from the big crossover event between The Sales & Marketing Power Hour with hosts Kimberly Mackey from New Homes Solutions Consulting and Carol Morgan from Denim Marketing and The Home Builder’s Digital Marketing Podcast hosted by Greg Bray from Blue Tangerine and Kevin Weitzel from Outhouse.Continue Reading

Head-to-Head: The NEW Lessons Learned from This Years Video Mystery Shopping Benchmark Study

Head-to-Head: The NEW Lessons Learned from This Years Video Mystery Shopping Benchmark Study

Back by popular demand, Kimberly Mackey of New Home Solutions Consulting and Leah Turner of Melinda Brody & Co. recently got together for the 4th time on Head-to-Head to unveil the highly anticipated results of Melinda Brody & Co.’s benchmark study. Based on over 1,200 mystery shops conducted across 40+ builders nationwide, this study providesContinue Reading

NAR Changes Present Opportunities and Challenges for Smart Builders

NAR Changes Present Opportunities and Challenges for Smart Builders

As we all know by now, the real estate landscape is shifting in light of recent changes to the National Association of Realtors (NAR) rules. These adjustments, prompted by the Sitzer-Burnett verdict, signal a move toward more turbulent times ahead as the general real estate business adapts and creates new best practices. Let’s explore howContinue Reading

Sales and Marketing Power Hour: It’s Time to Turn Up the Tech

Sales and Marketing Power Hour: It’s Time to Turn Up the Tech

In today’s homebuilding industry, using technology effectively is essential rather than just an option. The latest Sales and Marketing Power Hour hosted by Carol Morgan and Kimberly Mackey brought together a panel of experts to discuss why builders need to leverage technology well. The panel included Monica Wheaton from ECI Solutions and Beth Byrd ofContinue Reading

Head-to-Head: The Top 5 Things You Need to Know When Working with the Active Adult Buyer

Head-to-Head: The Top 5 Things You Need to Know When Working with the Active Adult Buyer

Engaging the Active Adult Buyer: Insights from the Latest “Head-to-Head” Episode In the most recent installment of “Head-to-Head,” titled “The Top 5 Things You Need to Know When Working with the Active Adult Buyer,” Kimberly Mackey, alongside guest expert Todd Warshauer from Active Adult Consulting, delved into the intricacies of the real estate market forContinue Reading

Sales and Marketing Power Hour: Shaping Your Brand Voice

Sales and Marketing Power Hour: Shaping Your Brand Voice

This edition of the Sales and Marketing Power Hour was an engaging session led by hosts Carol Morgan with Denim Marketing and Kimberly Mackey with New Homes Solutions Consulting, focusing on the critical aspects of branding and its impact on sales. Taylor Humphrey, the Director of Sales and Marketing for Pacesetter Homes in Dallas Texas,Continue Reading

Kimberly Mackey Selected to Present Expert Insights at International Builders Show 2024

Kimberly Mackey Selected to Present Expert Insights at International Builders Show 2024

Las Vegas, NV – Kimberly Mackey, the founder of New Homes Solutions Consulting, has once again been honored with an invitation to share her industry knowledge at the prestigious International Builders Show (IBS) in Las Vegas, Nevada. Scheduled for February 27th to 29th, 2024, Mackey will lead two groundbreaking sessions designed to empower real estateContinue Reading

Head-to-Head: You Bought the Tech. Now How Do You Get Your Team to Use It?

Head-to-Head: You Bought the Tech. Now How Do You Get Your Team to Use It?

On January 9, 2024, Kimberly Mackey hosted the first Head-to-Head of 2024. Wow, did we come in hot with this discussion about how home builders can get their teams fully on board with new tech investments? She was joined by Keith McKinney, Vice President of New Home Star, and John Lee, CEO of Anewgo, subbingContinue Reading

Sales and Marketing Power Hour: 2024 Annual Lasso Roundup

Sales and Marketing Power Hour: 2024 Annual Lasso Roundup

Every year, ECI/Lasso CRM invites the top minds in the home building industry to contribute to a joint blog post featuring the Top New Home Sales Tips, the Top New Home Marketing Tips, and recently added The Top New Home Operations Tips for the year. You can visit https://newhomessolutions.com/SMPH-2024-Annual-Lasso-Roundup for links to the full blog posts onContinue Reading

Head to Head: Create a Realtor VIP Program That Won’t Drive You Crazy

Head to Head: Create a Realtor VIP Program That Won’t Drive You Crazy

In this edition of Head-to-Head, Kimberly Mackey is joined by Russ Laggan, the Senior Regional Director of Growth for eXp Realty, LLC. The discussion aims to show how builders and general real estate can partner successfully to create a terrific customer experience for their buyers. But wait, there is more…much more. You will love ourContinue Reading

head-to-Head: Lead, Follow, or Pivot:  Adapting Your Sales & Leadership Strategy in Real-Time

head-to-Head: Lead, Follow, or Pivot: Adapting Your Sales & Leadership Strategy in Real-Time

In the vibrant world of new home sales, there is always something new to learn, especially when it comes to honing one’s skills in sales and leadership. In the latest episode of the profound live discussion, “Head-to-Head”, Kimberly Mackey of New Homes Solutions Consulting and guest expert Roland Nairnsey of New Home Sales Plus tookContinue Reading

Head-to-Head: Change is Hard…You Go First with Chad Sanschagrin

Head-to-Head: Change is Hard…You Go First with Chad Sanschagrin

Have you ever found yourself caught in the vicious cycle of self-doubt and negative self-talk, unable to push through your limitations? Then the latest episode of “Head-to-Head” is a must-watch for you! Featuring insightful conversations with Kimberly Mackey, the passionate founder of New Homes Solutions Consulting, and Chad Sanschagrin, the relentless founder of Cannonball Moments,Continue Reading

Sales and Marketing Power Hour: So, You Got a Lead, Now What?

Sales and Marketing Power Hour: So, You Got a Lead, Now What?

Today’s consumers are well-informed. To attract the right leads, we dive deep into the mindset of the modern homebuyer and explore ways to resonate with them. This entails leveraging effective marketing strategies, including targeted ads and SEO to reach target audiences. You will see proven techniques to generate high-quality leads consistently. Learn how to buildContinue Reading

Sales and Marketing Power Hour: How to AI…Now

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  In our SMPH webinar, “How to AI…Now,” we further explore the potential of artificial intelligence in the home-building sector. Kimberly Mackey of New Homes Solutions and Carol Morgan from Denim Marketing invite industry leaders Anya Chrisanthon from Anewgo and Barrett Davis of NterNow, to present practical strategies for incorporating AI into sales and marketingContinue Reading

Head-to-Head: Round 3–The Top 10 Mistakes Sales Professionals Make Today

Head-to-Head: Round 3–The Top 10 Mistakes Sales Professionals Make Today

Back by popular demand, Leah Turner from Melinda Brody and Company (Mystery Shopping) stopped by Head to Head for the 3rd year in a row to discuss the results of the Annual Benchmark Study that Melinda Brody & Company does which uses the results of their hundreds of mystery shops over the year to letContinue Reading