PART 2: Recently, I presented to the Manatee/Sarasota Building Industry Association’s Sales and Marketing Council Kick-off Breakfast. It was a great event with about 100-125 building industry and related associates in attendance. They had taken a survey of their membership and asked me to create a program specifically to address the challenges on-site agents and even general real estate agents have in asking the right questions to be able to really, fully help the buyer. The video below is one excerpt from that presentation. Several more will be presented here as well because this information is just too valuable not to share it. I have tried to keep the clips short so they can be used as short training sessions, but they will also be numbered so that if you wanted to see them in order, you certainly can watch all the way through.
When you make it about the buyers, instead of “All About You” it is amazing how much smoother the registration process goes. Kimberly Mackey shares a different/better way to start building rapport right from the very start.
Kimberly Mackey, REALTOR®, is the founder of New Homes Solutions, and has been called a rising star in the Homebuilder World for her reputation as someone with real world SOLUTIONS in a competitive and rapidly changing sales environment–SOLUTIONS like “50 Sales per Year before Any Walk-in Traffic”. She is a keynote speaker and published author of many Sales and Leadership articles with over a decade and a half of experience as an executive in the residential home building and real estate industry. She has a proven track record working with Builders and Developers of all sizes –from the local/regional companies to the publicly traded nationals. She also works with Brokers from across the country and is the architect and director of the highly successful Preferred Builder Partnership program with Berkshire Hathaway HomeServices Florida Properties Group, where she has increased new home builder sales by over 200%.
For more information, or to book Kimberly for your next event, visit www.NewHomesSolutions.com, or visit Mackey at LinkedIn,www.linkedin.com/in/kimberlymackey; Twitter,www.twitter.com/KimberlyDMackey; and Facebook,www.facebook.com/NewHomesSolutions.