The Workforce Has Changed, Now It’s Your Turn

The Workforce Has Changed, Now It’s Your Turn

Before you make the blanket statement that people are lazy and “no one wants to work any more,” perhaps you should take into consideration these two stats, shared by economist Elliot Eisenberg. Change is hard to do and hard to understand, especially when it disrupts and uproots the workforce and the status quo as much as the pandemic did. It is time to understand that these people are not coming back. It is time to get creative to cultivate and engage with the younger generation and a more diverse, equitable and inclusive workforce. To be productive, you probably don’t need to lock people in cubicles from 8-5 each day. Look around, engage your current workforce, ask them where the holes are in your organization, and be open to the responses. Then look outward to other companies, not just the ones in your field, what are they doing? What is successful? Once you have that, figure out how to get a return on the investment of what you implement. Be flexible and understand that no one has the complete answer right now. You may try something that fails. That is ok, you will learn something from it and then try something else until you get the magic formula. In my opinion, the pandemic taught us a valuabale lesson that punching a time clock does not equal productivity.

Statistic #1: “Prior to Covid-19, about 1 million applications to form business with employees were made during the first nine months of the year. In 2020, that number was 1.14 million, and through September 2021, the number is a staggering 1.4 million. This means an extra 540,000 new business applications have been made in the Jan-Sept period during the past two years, necessarily reducing the employable population accordingly.”

Statistic #2: “In 19Q4, before Covid-19, the labor force participation rate was 63.2%. It fell to 60.8% in 20Q2, and by 20Q4 the rate had recovered to 61.5%. That is where it has, unfortunately, remained since, meaning that 5.25 million persons have left the labor force. One reason, slightly more than 3 million excess retirements, over and above the normal pre-pandemic retirement rate, or 57% of the total 5.25 million lost workers.”

***To subscribe to Elliot’s brief blog: Text BOWTIE to 22828 for his daily 70-word economics commentary.*** It is always a quick, interesting read.

Kimberly Mackey is the founder of New Homes Solutions Consulting and has the reputation as someone with real-world SOLUTIONS in a competitive and rapidly changing sales environment–SOLUTIONS like “50 Sales per Year before Any Walk-in Traffic”. She is also the co-host of The Sales & Marketing Power Hour. Primarily, she is a Sales & Marketing Management Consultant.  Companies call on Kimberly to set up the company’s processes and systems so that sales is the engine that drives the train rather than running it off the tracks. Because she has such a depth of experience in all disciplines within the building industry beyond the sales and marketing world, she is highly sought after to help companies create a Customer Experience Process from potential lead to customer and throughout the building process into the warranty period and beyond. In other words, by creating a smooth transition and communication processes, she helps builders to create “Raving Fans.” For more information, please visit

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