Category Archives: Builder Sales

Head-to-Head: The Enneagram Enigma with Quint Lears and Kimberly Mackey

Head-to-Head: The Enneagram Enigma with Quint Lears and Kimberly Mackey

  Do you ever feel like you are not being heard? Do you feel like you have to say the same thing over and over to your buyers? Perhaps, it is nothing more than two personality styles who communicate and hear things in very different ways? Listen in to this recording where Kimberly Mackey wentContinue Reading

Head-to-Head with Roland Nairnsey: Engaging Anxious Buyers in Today’s Hot Market

Head-to-Head with Roland Nairnsey: Engaging Anxious Buyers in Today’s Hot Market

(If you would like to read the discussion between Kimberly and Roland, the video transcription at the bottom of the page.) On April 13, 2021, Kimberly Mackey went Head-to-Head with Roland Nairnsey, from New Homes Sales Plus. Buyers are getting extremely anxious with all the bidding wars, rising prices, product shortages, lotteries, VIP lists, highestContinue Reading

Building Perspective Podcast: Looking Forward with Kimberly Mackey

Building Perspective Podcast: Looking Forward with Kimberly Mackey

Recently, Kimberly Mackey was honored to be the featured guest on the Building Perspective Podcast. we spoke about how to get involved in the homebuilders association to give back to our industry, how to manage yourself and others using PRO-active and RE-active time, and even managing your building business during all the chaos and withContinue Reading

Power Hour Webinar: Cut the Commission: Pros & Cons of Paying Co-op Commission

Power Hour Webinar: Cut the Commission: Pros & Cons of Paying Co-op Commission

        Join us once a month on Fridays at noon E.T. for the Sales & Marketing Power Hour. Kimberly Mackey of New Homes Solutions Consulting and Carol Morgan of Denim Marketing promise to power up home builder sales and marketing teams–no topic is too cutting edge for us to tackle! Focused onContinue Reading

Sales and Marketing Power Hour: Are Chatbots and Automation Taking Over the World?

Sales and Marketing Power Hour: Are Chatbots and Automation Taking Over the World?

Kimberly Mackey of New Homes Solutions Consulting and Carol Morgan of Denim Marketing kicked off 2021 with Sales & Marketing Power Hour, a fresh, new webinar series that continues the momentum of the 2020 Vision: It’s a Game Changer webinar series.  Hosted once a month on Fridays at noon E.T., Sales & Marketing Power Hour promises to powerContinue Reading

New Webinar Series Announced: The Sales and Marketing Power Hour

New Webinar Series Announced: The Sales and Marketing Power Hour

UPDATE: This webinar was recorded LIVE on January 22, 2021 with our special guest, Tammie Smoot, from the The BDX. Who better to ask about engaging your online leads?  If you missed it, please enjoy the recording here, and be sure to register below to join the rest of the webinars in the series.  Continue Reading

Head to Head! Myers Barnes & Kimberly Mackey

Head to Head! Myers Barnes & Kimberly Mackey

Head to Head was recorded live on December 15, 2020. If you missed it, please enjoy this replay and stay tuned for more Head to Head programs in 2021. So much has changed in new home sales this year, or has it? Join Myers Barnes and Kimberly Mackey as we go head to head inContinue Reading

2020 Vision: It’s a Game Changer Webinar Series Continues with 2021 Planning, Budgeting, and Goal Setting

2020 Vision: It’s a Game Changer Webinar Series Continues with 2021 Planning, Budgeting, and Goal Setting

*This webinar was recorded live on November 13, 2020 at 2 PM ET. Please join us for our next webinar on December 11, 2020 at 2 PM ET, when we will take a deep dive into the long awaited Lasso 2021 predictions for Marketing, Sales and the Overall Industry/Economic Outlook. Find out what’s hot andContinue Reading

Webinar: 2020 Vision: Online Homebuyer Mystery Shop Revealed

Webinar: 2020 Vision: Online Homebuyer Mystery Shop Revealed

CLICK HERE TO REGISTER FOR OUR UPCOMING WEBINARS RECORDED LIVE on Friday, September 11 at 2 p.m. ET for 2020 Vision: It’s a Game Changer. This month, our webinar series takes a deep dive into the results of the 2020 Online Homebuyer Mystery Shop conducted by Denim Marketing, Melinda Brody & Company, and Blue Gypsy,Continue Reading

Three Quick Tips Every Onsite Salesperson Can Learn From OSCs

Three Quick Tips Every Onsite Salesperson Can Learn From OSCs

Let’s welcome, Leah Fellows, from Blue Gypsy, Inc. (be sure to put those earbuds in, so you can watch this helpful short video): Leah’s 3 main tips: Sharpen your listening skills so you can ask buyers plenty of deep questions Know your website so you can direct buyers around it Follow up multiple times andContinue Reading

2020 Vision Webinar: Stop Majoring in the Minors and Focus on What Matters

2020 Vision Webinar: Stop Majoring in the Minors and Focus on What Matters

Do you ever feel like all you do is react? Let’s talk about proactive sales and marketing! On Friday, August 14, 2020 at 2 p.m. ET, we recorded WEBINAR: 2020 Vision – It’s a Game Changer–Stop Majoring in the Minors, Focus on What Matters. If you missed it, or you just want to go backContinue Reading

Free Webinar: Improving Realtor® Relationships for the Long Haul

Free Webinar: Improving Realtor® Relationships for the Long Haul

This week, we are back with an eighth webinar in a series designed to help sales and marketing teams in the new home industry improve their co-op Realtor relationships during this uncharted crisis. This webinar was recorded live on May 15, 2020, at 1 p.m. EDT. As part of our webinar series, “Selling in aContinue Reading

FREE WEBINAR Part 6: Selling in a Time of Uncertainty-Pave the Road to Recovery

FREE WEBINAR Part 6: Selling in a Time of Uncertainty-Pave the Road to Recovery

This webinar was recorded live FRIDAY, APRIL 24, 2020 at 1 PM EDT/10 AM PDT CLICK HERE TO REGISTER FOR THE UPCOMING WEBINAR ON FRIDAY, MAY 1st   This week we are back with Part 6 of our webinar series: “Selling in a Time of Uncertainty: Pave a Road To Recovery.” We are going toContinue Reading

FREE WEBINAR Part 5: Selling in a Time of Uncertainty-Energy, Optimism, Action

Join us next Friday, April 24, 2020, at 1:00 PM EDT/10:00 AM PDT, when our special guest will be Melissa Morman, Client Experience Officer of Builders Digital Experience (BDX). REGISTER HERE FOR NEXT FRIDAY’S WEBINAR Until then, please enjoy the recording of the April 17, 2020 webinar. On April 24, 2020, we continue our journeyContinue Reading

FREE WEBINAR Part 4: Selling in a Time of Uncertainty-Chart Your Course

FREE WEBINAR Part 4: Selling in a Time of Uncertainty-Chart Your Course

This webinar was recorded live on FRIDAY, APRIL 10, 2020 at 1:00 PM EDT/10:00 AM PDT Last week, our audience asked us about managing the here and now. The focus was more on getting it right and getting it right for NOW. So, we have prepared a whole new session for you. We are bringingContinue Reading

FREE WEBINAR Part 3: Selling in a Time of Uncertainty-Is This Our ‘New Normal?’

FREE WEBINAR Part 3: Selling in a Time of Uncertainty-Is This Our ‘New Normal?’

WEBINAR RECORDED LIVE ON FRIDAY, APRIL 3, 2020 at 1:00 PM EDT/10:00 AM PDT With those goals in mind, our topics this week are: Keeping your branding and messaging on point while still encouraging interaction on your social channels Ideas to help rebuild or support your community during the crisis Managing the virtual appointment settingContinue Reading

FREE WEBINAR Part 2: Selling in a Time of Uncertainty-Ramping up in a Time of Uncertainty

FREE WEBINAR Part 2: Selling in a Time of Uncertainty-Ramping up in a Time of Uncertainty

When: Mar 27, 2020, 01:00 PM Eastern Time (US and Canada) REGISTER HERE FOR THIS WEBINAR (After registering, you will receive a confirmation email containing information about joining the webinar.) With the constantly changing landscape and different protocols from state to state, it’s important that we stay calm, safe, and healthy while still doing whatContinue Reading

COVID-19: Simple Steps Every Builder and On-site Salesperson Can Do Right Now

COVID-19: Simple Steps Every Builder and On-site Salesperson Can Do Right Now

In summary: Telephone calls and video messages keep the public informed yet allow you to remain personal Relay the measures you are taking to minimize transmission Have a sense of humor Video transcription: Hi everyone, Kimberly Mackey here with New Homes Solutions. I know that SOLUTIONS is normally brought to you twice a month, butContinue Reading

Parade of Homes Traffic. You Can Connect.

Parade of Homes Traffic. You Can Connect.

Three main takeaways from today’s topic and challenge: Think of “looky-loos” as opportunities and not as time wasters Connect with “looky-loos” by asking questions not about homebuying They will remember your geniune interest when they are actually ready to buy Hi everyone, Kimberly Mackey here with New Homes Solutions. Normally, our program for SOLUTIONS isContinue Reading

Please Participate in the State of the Home Builder Marketing Report

Please Participate in the State of the Home Builder Marketing Report

This year, New Homes Solutions Consulting is partnering with our friends at Builder Funnel to create the most in-depth, State of the Home Builder Marketing Report to date. If you haven’t taken the Home Builder Marketing Survey yet, it is designed to help you discover gaps or additional ideas for your marketing program. It will alsoContinue Reading